Mobile Websites

Do You Need A Mobile Website Builder?

With the rapid growth of smart phones the importance mobile marketing for businesses is gaining importance very quickly. Reports from 2010 show that in the US and Western Europe 90% of mobile users have web enabled phones, and I would expect that the numbers for Canada would be similar. It is also projected that by the end of 2012 there will be more searches done on mobile devices than on PC’s and laptops. So what exactly is involved in mobile marketing?

Mobile Websites

For most companies it will be important to make sure that they’ve added a mobile friendly version of their website given the shift in the amount of traffic that will surely be coming from mobile devices as time goes on. Mobile websites are scaled down versions of regular websites that are designed to provide the very basics in an easy fashion. Of course it depends on the type of business, but in many cases it’s important to simply have mobile pages built that make it easy to find and contact you.

When a mobile website is properly built and someone does a search from a mobile device the mobile pages will be automatically presented. The search engines will also favour sites that have mobile friendly pages in their mobile search results. Optimizing mobile pages for better search results is also a trend that will be gaining momentum as mobile search volumes continue to increase, though just getting a mobile friendly website is the first step for most companies.

At WSI Total Internet Solutions we are able to provide a complete package of internet marketing solutions including mobile websites and mobile marketing. Feel free to contact us if you’d like to learn more about mobile websites. You can also click on the link read more about mobile marketing solutions such as permission based text messaging that we also offer.